Let's be real for a sec: crypto marketing is often a garbage fire. It's a Wild West of hype, FOMO, and outright scams. Remember that meme coin your favorite influencer shilled that turned out to be a rug pull? Yeah, we've all been there.
The problem is much of crypto marketing preys on users’ FOMO (fear of missing out). It's all about the "next big thing," the "once-in-a-lifetime opportunity," with flashy promises and Lambo dreams. But often, the reality is far less glamorous. Many projects prioritize marketing over value and real use-cases, leading to pump-and-dump schemes, and a lot of disappointed investors. Truth often takes a back seat to inflated promises and unrealistic roadmaps.
Some projects genuinely strive to build communities, focusing on the technology and its potential to revolutionize common and uncommon things around us. We're talking about reimagining financial systems, supply chains, digital ownership, and even how we interact with the internet. But these truly innovative projects are often overshadowed by the noise of the hype machine. It is up to us, as experienced investors and users, to filter out all the unnecessary stuff and focus on projects with real value and a vision for the future.
While the crypto space is still a bit of a Wild West, we must demand better. We need to hold projects responsible for their marketing claims and focus on building sustainable solutions, not just pumping empty bags. Let's pave the way for a more transparent and user-centric crypto future.